Blog = Backstage Pass

Charleston Magazine is hosting its third annual Charleston Fashion Week, a five night extravaganza that lasts from March 24-28.
Wish you could be there to experience the glamour and excitement, but you just can’t make it to Charleston?
No worries. Charleston Magazine is blogging every step of the way, so you don’t have to miss out on a thing.
Ayoka Lucas, the creative director for Charleston Fashion Week, has a video blog where she is documenting her involvement with this event. From parties and rehearsals to model castings and production meetings, Ayoka Lucas is giving viewers access to it all.
Want even more exclusive info about Charleston Fashion Week? Reese Moore is giving readers a backstage pass to all of the action with her daily blog to keep everyone updated about what happens each night.
Still craving more? Lucky for you, some of the models of Charleston Fashion Week are even getting in on the blogging action. Get stories directly from those on the catwalk, as six models document their experiences with this event.
Not only are these blogs entertaining for online users to read and watch, but they are also great PR tactics for the event. Those who wanted to go to this event may have even more of a reason to make this trip a priority next year after they read about all they could have experienced first-hand. Additionally, these blogs have the capability to reach people who didn’t know the event existed. Personally, I had never even heard of Charleston Fashion Week before I found their blogs… and there are probably many others in the same boat. Reading behind-the-scenes details of the event may attract new attendees for next year. There is so much potential.
Who knew that blogs could become the new backstage passes?
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Wow, this a really interesting concept of blogging as the new backstage pass. Reading the timely, fresh, and personal responses to what’s going on at an event with the visual help of photos and videos (like the Charleston Fashion Magazine is using) can really make you feel like you are there. Also, it’s good to hear that some of my fellow Charlestonians have a good hold on blogging and social media and how useful and powerful it can be.
I wonder where we will be going next backstage through blogging? Thanks for the post Ashley!
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